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You are here: Home / Archives for facebook ads best practices

Facebook Automated Rules: 4 Ways To Get More Out of Your Campaigns on Autopilot

October 23, 2019 8 Comments Paul Fairbrother

As a busy marketer, how do you find time to keep on top of your Facebook ad campaigns and ensure that only the best ads are running? With a hundred other business tasks demanding your attention, ...
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10 Facebook Ads Strategies To Maximize Your Holiday Advertising

September 16, 2019 6 Comments AdEspresso Ads Specialists

There are two words that can either inspire intense feelings of excitement or fear in the hearts of advertisers - and those words are "Holiday Advertising". Or, if you fancy hashtags, ...
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20 Free Facebook Ad Templates For Every Type Of Campaign

August 27, 2019 16 Comments Animalz

What’s the hardest part about designing a successful Facebook ad? Getting started! Sure, you understand your audience, you know what your objective is, but building a new ad from scratch every time ...
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Relevance Score: Everything You Need to Know in 2019 (Strategies Included)

May 13, 2019 129 Comments Animalz

Facebook Relevance Score estimates how well your ads resonate with your target audience. To create this score, Facebook looks at your ad draft, considers the audience's potential positive and ...
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5 Top Facebook Ad Campaigns To Boost Your Results in 2019

January 14, 2019 31 Comments Guest Post

Are you ready to knock it out of the park and create your best Facebook ad campaign ever this year? 2019 just started and this is the perfect time to look back at what worked last year in the realm ...
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We Analyzed 752,626 Facebook Ads, and Here’s What We Learned (2018 Update)

July 10, 2018 90 Comments Animalz

In 2015, we analyzed the text from 37,259 ads from our Facebook ad examples gallery to find out exactly how the best Facebook advertisers are piecing together their ads. Today — nearly three years ...
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Facebook Ads Scrutinized: The Top & Flop Ads We Saw On Social Media (in March)

April 12, 2018 16 Comments Monica Maifredi

In the last few days, the eyes of a few million people all around the world were focused on Facebook while the social media platform CEO, Mark Zuckerberg, stood more than 10 hours before the line of ...
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Behind the Scenes of Facebook’s New Dynamic Creative Feature

February 13, 2018 5 Comments Tory Wenger

Facebook marketers have been asking for one thing and one thing only when it comes to campaign creation - and that is the ability to A/B test their creatives. Dynamic Creative is Facebook’s way of ...
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4 Ways to Skyrocket Organic Reach and Site Traffic using Facebook

January 30, 2018 17 Comments Guest Post

Facebook is one of the best places for your business to be. The platform has more than two billion monthly active users, 1.2 billion on Messenger, and 700 million on Instagram, which Facebook also ...
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16 of Our Most Powerful Strategies For Advertising On Facebook

December 21, 2017 16 Comments Animalz

The new year has arrived and with it new marketing goals and a new motivation to step up your company's social media advertising. And when those big goals come up, you want to put the most ...
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